Today’s Group Trade Show 2016

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Earlier this week, we attended the Today’s Group Trade Show at the newly-opened Liverpool Exhibition Centre. Our task was the general branding of the event, from the pre-show advertisement, the towers in the own-brand area, the hanging banners in the atrium, and everything else you can think of!
I managed to get many photos from the event from the set up day, the trade show itself as well as the awards dinner from Tuesday evening.
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SET UP DAY!

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Piecing up one of the four towers in the own brand area!

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One side of one of four towers!

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Everything starting to come together!

On the set up day, a few of us from IMA headed down the exhibition centre helping to install the Today’s Own Brand area. This included four 4-sided towers, a shop, “toblerones” and much more.

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HUGE hanging banners! (two out of four of them) outside the entrance to Hall B where the event was held.

There were four of these large hanging banners in total, thankfully not installed by us! They were all slightly different but made a big impact as you walked into the exhibition centre.

We also designed this vinyl banner for the registration desk (below).

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Vinyl stickers being installed on the registration desk

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Another huge hanging banner!

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TV screen advertisements

In the main atrium of the exhibition centre, it seemed that everywhere you looked there were TV screens! This meant that we could put the Today’s branding on these too, really allowing the Today’s Group to take over the venue and make it their own for the show!

The Show!!

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One of many Today’s-branded “toblerones”

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More TV screen advertisements through the entrance to the centre

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Registration desk with the vinyl banner and TV advertising

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Another toblerone with information on the special guest for the awards dinner, Justin Moorhouse

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Molson Coor’s bar… stand!!

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Today’s Own Brand area

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Today’s Own Brand Area

The Own Brand Area had free tea and coffee from Yorkshire Tea and Nescafe, respectively, and so gave the area a sort of networking area for members and suppliers to sit and socialise. This area was a huge focus for IMA, and we were so happy with how it turned out! The stand stood out extremely well thanks to all the bright colours used!

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AB Inbev stand with some Corona deck chairs!

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Coca Cola!

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Taylor’s of Harrogate

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Emma with the Honey Monster!!

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Emma with a giant walking Bon Bon

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THE SHOW!
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Awards Dinner!

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If you have any enquiries about any of the services we offer that you have seen us do on this event, please email our Social Media Manager on emily@ima-group.co.uk and we can let you know what we can do for your business!

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