THROWBACK: Lonsdale Cash and Carry campaign from 1975

lonsdale cash and carry
Talk about #ThrowbackThursday — this week we’re going all the way back to 1975 with this campaign that we did for Lonsdale Cash and Carry. So as this was 21 years before I was born, I’ll let our MD Graham explain some more…

 

“We invented and managed the first ever Cash and Carry Wholesaler suppliers conference in the industry for Lonsdale & Thompson. The company, owned by Lord Vesty at the time, was growing rapidly and we proposed that suppliers should know and choose to invest their marketing budgets into Lonsdale’s and tell suppliers their future plans to get even bigger. Because of the cheeky Rabbit logo we designed it just had to be held at the Play Boy club in Canal Street Manchester. (That’s our story anyway!)

This photo (below), taken the day after the conference which was a great success, was our debrief meeting debating the positives and the negatives. When the bar closed and kicked us out it was all positive. Happy days!”

lonsdale cash and carry 2

 

So what else happened in 1975?

  • First episode of Fawlty Towers
  • Margaret Thatcher became leader of the Conservative party
  • Microsoft was founded
  • Sex Pistols’ first gig
  • ‘One Flew Over the Cuckoo’s Nest’ was released
  • The following celebrities were born… David Beckham, Jamie Oliver, Kate Winslet, Ronnie O’Sullivan, Russell Brand, Sarah Millican
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