It’s fair to say I am completely addicted to my iPhone, and I honestly don’t know what I’d do without it! There’s several apps I can’t live without, for life in general but also my work life – certain apps that make social media management on the go way easier for me!
The regular Facebook app is great for using your personal profile on, but when it comes to the other functionalities that Facebook offer, the normal app isn’t so great, which is why they have several other apps to coincide. Messenger is probably the most used app for me since Facebook got rid of the messenger facility on their regular app a few years ago. I don’t think I could live without the Pages app for my job because it means I can post things to the company pages I manage easily on the go. One that works great with the Pages app is Adverts – I run a lot of promotional campaigns and the Adverts app makes it easy to track how the campaign is doing and also means I can create campaigns on the go. One more Facebook app I really like is Groups; I have probably mentioned before that I also have my own dance school as well as working at IMA, and I use the groups a lot to advertise, especially on the local sale groups (they work wonders I tell you!).
I love that Twitter is just so simple to use. Unlike Facebook, there is no difference between a personal account and a business account. It makes life so much easier as you only need one app, and you can also simultaneously log in to more than one account at a time, which is great for social media managers like myself as I have all my accounts there on the one app rather than having to log in and out.
Instagram is one of my favourite social media platforms because I like the creativity that comes with it. I’ve not been too impressed using Instagram for business use as IMA and my dance school, EP Dance are both service-based businesses, so it doesn’t work as well, but for product based its amazing. There’s a couple other apps I love using alongside Insta and are a necessity for me! Layout is great for stitching images together without having horrible annoying borders, size restrictions or those little watermarks because it’s from a free app. It gives you set layouts to use but you can adjust them to fit to what you want which is so good. I also really love Whitagram – before Instagram would let you resize your image to anything but a square, this was a must for most pictures (no one likes a selfie restricted in a square, so not flattering). It lets you keep your image at the same proportions and adds in a coloured background (it did just used to be white, hence whitagram) so it fits within Instagram’s square guidelines.
I know that I have mentioned Hootsuite many times before but it is literally a life saver when it comes to my job. It makes my job so much easier meaning I can schedule posts as and when I please as well as looking through my timeline and posting the same post to different social media accounts. Best social media management app/site ever (sorry Tweetdeck).
I’ve recently really started to get into Timehop, because looking back through some of the things I used to post on social media back 7 years ago is way too funny. It creates some perfect #TBT material to laugh at on my personal social media accounts for sure!
What social media apps do you love?